#Brainweek: Everything is Hallucinated

Remember “the dress” phenomenon? A viral sensation, people took to social media to passionately argue over whether a photographed dress was blue and black or gold and white. How can this be? We rely on our senses to help us navigate the world, but what if I told you our individual perceptions are not always what they seem?


Photo: Tumblr/Swiked

Well, don’t take my word for it, that’s what I learned from NYU neuroscientist David Schneider at Tuesday night’s show, “Everything is Hallucinated.” Held at “intelligent nightlife” venue, Caveat, on the Lower East Side of Manhattan, Schneider was directed by theater director Sarah Hughes in a performance-meets-academia talk–with props and illusions. This is one of many events with a neuroscience slant planned this week at Caveat for Brain Awareness Week (March 12-18).

Continue reading

Get Up, Stand Up: NYU Panel Examines Policy

Guest post by Carl Sherman

Scientists should advocate for what they believe in—and bring their values to work. “Get up, get into it, be involved,” said Clancy Blair, professor of cognitive psychology at New York University. “Be the change you want to see.”

Blair was on an NYU faculty panel at a Brain Awareness Week event, “Neuroscience, Inequality & Social Policy,” organized by the Scientist Action and Advocacy Network (ScAAN) a group of students and researchers who aim “to bridge the gap between science and society, and make science a force for social change,” according to moderator and doctoral student and ScAAN member Stephen Braren.

To the panelists, this clearly and passionately meant fostering social and economic justice.


Photo courtesy of Stephen Braren

Continue reading

#Brainweek: BioBase 2018

One of the newest buildings in Harlem’s historic neighborhood is now home to the Jerome L. Greene Science Center, part of Columbia University’s Zuckerman Mind Brain Behavior Institute. The idea behind the Science Center’s construction was to have a designated place to support human connection, intellectual excellence, and pioneering research that goes beyond traditional academic boundaries. So, it only makes sense that the state-of-the-art glass and steel research center is where the BioBase opened its doors to the public for Brain Awareness Week on Monday.

The BioBase was bustling with young students and adults who explored the various stations to test out science experiments and research-grade lab equipment for themselves. Chief scientist Latasha Wright, Ph.D., who spearheaded the creation of the BioBase and the internship program at its sister facility, the BioBus, gave me a tour of the community lab and explained the different experiments that were designed to engage everyone from grades K-12 and up.


A young visitor tests the microscope’s magnifying power by zooming up on an ant’s eye.

Continue reading

2018 Brain Awareness Impact Stories

BAW-generalToday is the first day of Brain Awareness Week and we couldn’t be more thrilled with our partners’ commitment to educating the public about the importance of brain research in our daily lives.

Earlier this year, we spotlighted three exceptional partners on our blog, and now the International Brain Research Organization (IBRO) is doing something similar. This week, they’ll feature “Brain Awareness Impact Stories” from their Global Advocacy Initiative seed grant awardees “who have made important impacts in their local communities.”

Visit their website or follow them on Facebook to read these compelling stories, which begin in the state of Veracruz, Mexico. This piece highlights the efforts of neurophysiologist Luis Beltran-Parrazal to address a local public health crisis as the result of a hereditary disease of the central nervous system, spinocerebellar ataxia type 7.

Happy Brain Awareness Week!


Seyitgazi Middle School students celebrate Brain Awareness Week 2017, organized by Eskişehir Osmangazi University in Turkey.


This week folks all over the world will be taking part in activities organized by people who share our love for the brain (thanks partners!). Brain Awareness Week is a chance for all of us to celebrate and learn more about the organ that is responsible for everything we do.

Events are taking place in venues from concert halls to classrooms, public plazas to cozy bars. Find something near you: Search the Brain Awareness Week calendar, choose your country or city to narrow the choices and go! Currently there are more than 680 events on the calendar; more are often added during this week, some that take place later in the month. (See also specific calendars for UK events and the Be Brainy New York City events)

Continue reading

%d bloggers like this: